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Major appointment will underpin Acorn expansion plans

One of the UK's leading recruitment and training specialists Acorn has appointed former world squash professional to help drive the company’s expansion plans.

Adrian Davies has been made Business Development Director at Newport-based Acorn, which has branches throughout the UK.

Adrian, 43, who lives in Llanelli, moves to Acorn from the Vale Hotel, Golf & Spa Resort in South Wales where he spent 12 years in charge of sales.

In his new role he will be responsible for the development of key accounts and attracting new business, with a particular focus on the development of national and multi-regional accounts as Acorn continues to expand its geographical reach UK-wide.

Carmarthen-born Adrian, who rose to 7th in the world squash rankings in a sporting career that saw him win 18 world ranking events and two European championships, described his new position as a “big change of direction in a highly challenging market.”

Adrian said: “I have joined one of the very few well-run multi-regional companies that are continuing to expand on a national basis."

“Clearly the downturn in the economy is providing businesses like Acorn with some interesting and exciting challenges. But I believe that in any situation like this there are always excellent opportunities for quality companies like Acorn to grow.”

Acorn’s group marketing and communications director Dan Langford said: “We are delighted that Adrian has joined us, we’re in the business of people where developing relationships and trust are key. He is one of the best in the business at doing this and to be able to attract someone of his ability and expertise is testament to the pull of the Acorn brand.

“We are currently witnessing unprecedented challenges across the UK recruitment industry and, although in 2008 Acorn achieved its record turnover, 2009 will continue to prove difficult. Adrian’s contribution to the company will be a vital factor in not only sustaining revenues at current levels, but particularly in attracting new accounts nationwide.”

Established in 1992, Acorn has its headquarters at the Celtic Springs Business Park, Newport, has 34 branches across South Wales, North Wales, the West Country, Scotland and the North West of England.

Acorn places up to 5,500 people into about 750 different client companies each week, The company delivers training to more than 3,000 individuals and makes 1,500 permanent placements every year.

January 2009

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